In the quaint town of Pittsford, Vermont, two local vehicle dealerships have ignited a friendly rivalry, using their wits and wordplay to entertain and engage their community. Meghan and Gordon Fox of Pittsford Auto Sales have long been known for their clever signage, but now they face a worthy opponent in Scott Lafave, the owner of Brandon RV, just down the road. This lighthearted battle of puns and quips has captured the attention of locals and passersby alike, showcasing the power of creativity and community spirit in the world of automotive sales.

Driving Laughter and Loyalty Through Clever Signage

Pittsford Auto Sales: Masters of Pun-derful Promotions

For years, Meghan and Gordon Fox have delighted their customers and the community with their witty and whimsical signs outside their Pittsford Auto Sales business. From clever car-themed puns to humorous takes on the automotive industry, the Foxes have honed the art of using humor to draw attention and foster a sense of connection with their customers. "A lot of people stop by and tell us they like it or put posts on Facebook and enjoy the signs," Gordon shared, highlighting the positive response their creative efforts have garnered.Meghan echoed this sentiment, noting that the community has come to eagerly anticipate their weekly sign updates. "A lot of people have been saying they look forward to it each week and so that's been really good," she said, underscoring the power of their playful approach to marketing.

Brandon RV: Joining the Pun-derful Parade

Just a mile down the road, Scott Lafave, the owner of Brandon RV, decided to join the fun and engage in a friendly rivalry with Pittsford Auto Sales. "Well, they put a sign out that had a cute little quote on it. And I drive by it every day and I thought, how would it be if we responded to it, right?" Lafave recounted.Embracing the challenge, Lafave has built a "trophy wall" in his dealership, showcasing the clever signs he's created to match and even one-up the Foxes' efforts. "They've said some pretty clever things about RVs, and I love it. I look forward to the challenge and responding, and the community loves it," he shared, clearly relishing the playful back-and-forth.

Fostering Community Connections Through Humor

Despite the competitive nature of their signage showdown, both Pittsford Auto Sales and Brandon RV insist that their rivalry is all in good fun. "People have questions about if we actually are getting along, right? I've had some Jeep owners that I think missed the point of the humor. The actual people selling the Jeeps love it, get it, understand it," Lafave explained, emphasizing the lighthearted spirit behind their witty exchanges.Meghan echoed this sentiment, noting that the two businesses regularly text each other and "just kind of poking fun at each other." She added, "People ask us if we're like seriously fighting, and that's not the case at all. We're having a good time with it."

Strengthening Local Ties Through Shared Laughter

Beyond the entertaining signage battle, the Pittsford dealerships' rivalry has also served to strengthen their connection to the local community. As Lafave pointed out, "In a local community, you can look out for each other. I'm a local boy — graduated high school here in town, live a half-mile from the dealership, and this is home."This sense of community pride and camaraderie is evident in the way the dealerships have embraced their playful competition, using it as a means to engage with their customers and bring a little extra joy to the town. Both businesses have expressed their intention to continue the "war of words," ensuring that drivers can look forward to more laughs and entertainment as they navigate the roads of Pittsford.